Welcome to BA Marketing

Information for students starting study in September 2023.

Image of director of studies for BA Marketing

Dear students,

A huge congratulations on your results and welcome to BA Marketing and BA Marketing with a Year in Industry. My name is Rachel Spence, I am your Director of Studies and I look forward to meeting with you!

Ahead of arriving at the Management School, here are some tips to help you prepare:

  • During Welcome Week, there will be various events which I strongly encourage you to get involved with as these are a great way to learn more about the programme, meet other students on the same course as you, as well as get to know the university and the city more. Our first event together will be a programme talk, with lots of information about your programme and support available throughout
  • During your studies, you will be encouraged to develop your personal brand and to network. LinkedIn is a useful platform for this and is one of many great sites for keeping informed about relevant marketing issues too. If you have not already got a profile, it is recommended to start creating one. Your LinkedIn profile then has the potential to develop over time as you gain connections and get involved with different activities
  • You are also very welcome to join our own active LinkedIn group (ULMS BA Marketing Group) where students can connect and keep up to date with different opportunities available.

Along with the above, some further tips and points of information that I would like to share here:

  • Explore – There is plenty to do at the university including joining societies that interest you. Along with the UoL Marketing Society are a wide range of societies that you can check out
  • If you need help with anything, please let us know - there are academic and professional services staff here to support you.

I look forward to seeing you on campus soon,

Warm regards,

Rachel


Recommended reading

When you start your programme modules, particular readings will be recommended to you by module staff to help support your studies. In the meantime, you could take a look at the library resources guide for the Management School to get a feel for the different resources to which the school subscribes. 

Keeping up to date with the news is also recommended (and is expected during your studies). Marketing websites such as Marketing Week are useful to consult. 


Welcome Week

Welcome week is Monday 18 - Friday 22 September, download your welcome week timetable using the link below.

Marketing, welcome week.


Top three tips for University! 

Emma Cullingford, BA Marketing

  1. I know everyone always says it, but get stuck in every opportunity you can (without overloading yourself!). There are so many societies/extra-curricular activities you can be part of, and if this isn’t your thing, there’s always support from the university to start something you love yourself
  2. Put yourself out there and meet and network with new people! This is especially important in first-year, but even in the other years, it's always good to make new friends or chat with a guest speaker that’s come in (LinkedIn is great for this!). It’s also good to make strong connections with your lecturers - they’re always willing to help!
  3. Try to have some sort of structure to your day (although make sure to have some days off!) It’s very easy to get behind/overwhelmed when work piles up, so write a list, make a timetable – whatever works for you – to help you keep on top of work as well as have breaks and nights out.

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