Module Details
The information contained in this module specification was correct at the time of publication but may be subject to change, either during the session because of unforeseen circumstances, or following review of the module at the end of the session. Queries about the module should be directed to the member of staff with responsibility for the module.
Title MUSIC INDUSTRY MANAGEMENT
Code MUSI522
Coordinator Mr M Flynn
Music
Mathew.Flynn2@liverpool.ac.uk
Year CATS Level Semester CATS Value
Session 2017-18 Level 7 FHEQ Second Semester 15

Aims

  • To introduce students to the ubiquity of management practices in the delivery of music outcome
  • To sensitise students to the idiosyncracies of cultural production
  • To raise awareness in students of the key tasks of management on a sectoral basis.
  • To familiarize students with key theories of managerialism and to explore tensions inherent in managing people as ''products''.
  • To encourage students to enage with the complexities of ''artist management''.
  • To encourage students to engage with the complexities associ ated with musicians'' self-management.

Learning Outcomes

Students will be alerted to core practices and concepts in music industry management.
Students will become familiar to what is specific and non-standard in music industry management when compared with ''service'' industries, more widely

Students will learn the centrality of legally-binding agreements to music industry management.

Students will become aware of the challenges associated with reconciling research materials of different provenance. 

Students will learn to identify career opportunities in management specialisms relevant to music industries

Students will become familiar with the music industry job market and the inflection of employability therein.

Syllabus
1 

Management as an essential dimension of the production of music outcomes.

Managing in cultural industries and its idiosyncracies.

Managing and legally-binding agreements (contracts)

Managing and Management Studies:

  • Management as Leadership
  • Managing Resources
  • Managing People
  • Managing the Environment
  • Management in Specialised Environments
  • Managing Change

This module follows directly from the first semester modules ''Music Industry'' and ''Music Contracts''. It continues the theme of identify music industry as the acting tog ether of musicians with music companies and with others and the actions of music companies working with each other and other types of company to create music outcomes (songs, recordings, live shows, liceneces to use songs and recordings for a host of, usually but not entirely, audio-visual purposes). In this, students will continue to enagage with the concepts, texts and research practices developed in the earlier modules.

Teaching and Learning Strategies

Lecture - The lectures will identify the core concepts of Management and will exemplify them with reference to actual cases.

Teaching Schedule
  Lectures Seminars Tutorials Lab Practicals Fieldwork Placement Other TOTAL
Study Hours 24
The lectures will identify the core concepts of Management and will exemplify them with reference to actual cases.
          24
Timetable (if known)              
Private Study 126
TOTAL HOURS 150

Assessment
EXAM Duration Timing
(Semester)		 % of
final
mark		 Resit/resubmission
opportunity		 Penalty for late
submission		 Notes
             
CONTINUOUS Duration Timing
(Semester)		 % of
final
mark		 Resit/resubmission
opportunity		 Penalty for late
submission		 Notes
Coursework  2,000 words  Semester 2  40  Yes  Standard UoL penalty applies  Assessment 1 
Coursework  3,000 words  Semester 2  60  Yes  Standard UoL penalty applies  Assessment 2 Notes (applying to all assessments) Case Study Essay Assignment  

Recommended Texts
Reading lists are managed at readinglists.liverpool.ac.uk. Click here to access the reading lists for this module.
Explanation of Reading List:

Any module that is concentrated on ''management'' as a business specialism will need to be aware of the orthodoxies associated with ''Management Studies''. Equally, any study of the management of musicians under the conditions of music industry will need to be conversant with the distinctive questions of attempting to manage the human element of a final commodity. On this basis, the literature is at once ''formal'' and ''informal'' in so far as much literature on popular music is biographical, autobiographical and anecdotal. The literature involves students reconciling abstract theories of management, generally, with specific and often emotionally-charged accounts of the practice and experience of musicians, notably those who work through contracts with music companies.