Module Details

The information contained in this module specification was correct at the time of publication but may be subject to change, either during the session because of unforeseen circumstances, or following review of the module at the end of the session. Queries about the module should be directed to the member of staff with responsibility for the module.
Title ARTISTIC PLANNING
Code MUSI543
Coordinator Dr ML Jones
Music
Eben@liverpool.ac.uk
Year CATS Level Semester CATS Value
Session 2020-21 Level 7 FHEQ Second Semester 15

Aims

The module will introduce the student to the complexities of forward planning for an orchestra and for two venues.

The module will encourage students to consider the interactions between satisfying audience demand for familiar repertoire and the orchestra's (and institution's) need for innovation.

Students will be made aware of the challenges associated with co-managing across three programmes - that of the orchestra, the concert hall and the 'Music Room'.

Students will be introduced to managerial demands in terms of their similarities and differences per objective, goal and department under consideration.


Learning Outcomes

(LO1) The student will be fully aware of managing a symphony orchestra in all respects.

(LO2) The student be fully aware of the challenges associated with running a concert hall.

(LO3) The student will experience enhanced employability and the opportunities for career development in a range of ways.

(LO4) The student will develop knowledge and understanding of contemporary challenges to the maintenance and development of a historically-rooted music institution.

(S1) Business and customer awareness basic understanding of the key drivers for business success – including the importance of innovation and taking calculated risks – and the need to provide customer satisfaction and build customer loyalty.

(S2) Career and identity management online managing digital reputation and online identity.

(S3) Communication, listening and questioning respecting others, contributing to discussions, communicating in a foreign language, influencing, presentations.

(S4) Communication and collaboration online participating in digital networks for learning and research.

(S5) Information technology (application of) adopting, adapting and using digital devices, applications and services.

(S6) Literacy application of literacy, ability to produce clear, structured written work and oral literacy - including listening and questioning.

(S7) Media literacy online critically reading and creatively producing academic and professional communications in a range of media.

(S8) Numeracy (application of) manipulation of numbers, general mathematical awareness and its application in practical contexts (eg measuring, weighing, estimating and applying formulae).

(S9) Research management developing a research strategy, project planning and delivery, risk management, formulating questions, selecting literature, using primary/secondary/diverse sources, collecting & using data, applying research methods, applying ethics.


Syllabus

 

The Symphony orchestra (models, contract/freelance, freelance workforce pool/supply chain, skills and systems).

Managing Musicians (elite performance, professional development, leadership, health and well being, artistic/creative career development).

Conductors and Artists.

Programming, repertoire and commissioning new music/projects.

Delivering Events

Venue Management

Recording and distribution – including artistic vs commercial, distribution channels, purpose and reputational value touring.

This module will follow the first semester module on 'Managing Classical Music'. It will look in greater depth at the many different activities and challenges encountered by managers in their roles. These roles (or, at least, a selection of them) will be encountered directly in the second semester 'internship' module. In these ways, students should expect to be immersed in issues of managing creative people and creative projec ts. The recommended literature will offer guidance, analysis and reflection on these challenges.


Teaching and Learning Strategies

Teaching Method 1 - Lecture
Description:
Attendance Recorded: Yes


Teaching Schedule

  Lectures Seminars Tutorials Lab Practicals Fieldwork Placement Other TOTAL
Study Hours 24

          24
Timetable (if known)              
Private Study 126
TOTAL HOURS 150

Assessment

EXAM Duration Timing
(Semester)
% of
final
mark
Resit/resubmission
opportunity
Penalty for late
submission
Notes
             
CONTINUOUS Duration Timing
(Semester)
% of
final
mark
Resit/resubmission
opportunity
Penalty for late
submission
Notes
A case study in how a particular outcome was managed. There is a resit opportunity. Standard UoL penalty applies for late submission. This is an anonymous assessment. Assessment Schedule (When)  2,000 words    40       
Essay There is a resit opportunity. Standard UoL penalty applies for late submission. This is an anonymous assessment. Assessment Schedule (When) :second semester  3,500    60       

Recommended Texts

Reading lists are managed at readinglists.liverpool.ac.uk. Click here to access the reading lists for this module.