ULMS Electronic Module Catalogue |
The information contained in this module specification was correct at the time of publication but may be subject to change, either during the session because of unforeseen circumstances, or following review of the module at the end of the session. Queries about the module should be directed to the member of staff with responsibility for the module. |
Title | Strategic Management | ||
Code | ULMS354 | ||
Coordinator |
Professor MO Zundel Strategy, IB and Entrepreneurship M.Zundel@liverpool.ac.uk |
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Year | CATS Level | Semester | CATS Value |
Session 2024-25 | Level 6 FHEQ | First Semester | 15 |
Pre-requisites before taking this module (other modules and/or general educational/academic requirements): |
Modules for which this module is a pre-requisite: |
Programme(s) (including Year of Study) to which this module is available on a required basis: |
Programme(s) (including Year of Study) to which this module is available on an optional basis: |
Teaching Schedule |
Lectures | Seminars | Tutorials | Lab Practicals | Fieldwork Placement | Other | TOTAL | |
Study Hours |
24 |
7 |
31 | ||||
Timetable (if known) | |||||||
Private Study | 119 | ||||||
TOTAL HOURS | 150 |
Assessment |
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EXAM | Duration | Timing (Semester) |
% of final mark |
Resit/resubmission opportunity |
Penalty for late submission |
Notes |
CONTINUOUS | Duration | Timing (Semester) |
% of final mark |
Resit/resubmission opportunity |
Penalty for late submission |
Notes |
Assessment 1: Individual Business Report Assessment Type: Coursework Size: 3.000 words Weighting: 100% Reassessment Opportunity: Yes Penalty for Late Submission: Standard UoL penalty applies Ano | 0 | 100 |
Aims |
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The module aims; To examine the basic principles of business strategy; |
Learning Outcomes |
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(LO1) Students will be able to demonstrate an awareness and understanding of the 'strategic management' process |
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(LO2) Students will be able to demonstrate an ability to think critically and analyse various sources of information relating to the management of strategy |
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(LO3) Students will be able to demonstrate an ability to conduct an internal analysis and identify competitive advantage |
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(LO4) Students will be able to demonstrate an ability to conduct an external analysis and identify the impact to the strategy creation |
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(LO5) Students will be able to demonstrate an ability to create and evaluate a variety of business and corporate level strategies |
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(LO6) Students will be able to demonstrate an awareness of the range of forces that influence the formulation and implementation of strategy |
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(LO7) Students will be able to demonstrate an ability to research and provide both academic and personal employment-relevant written communication concerning strategic management theories, policies and practices, in a human resource management context |
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(S1) Problem Solving |
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(S2) Commercial Awareness |
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(S3) International Awareness |
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(S4) Verbal and Written Communication Skills |
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(S5) Flexible and Adaptable |
Teaching and Learning Strategies |
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Teaching Method 1: Lecture Teaching Method 2: Seminars Self-Directed Learning Hours: 119 Skills Mapping Skill: Problem Solving Skill: Commercial Awareness Skill: International Awareness Skill: Verbal and Written Communication Skills Skill: Flexible and Adaptable |
Syllabus |
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Introduction to Strategy: What is strategy? Mission, Vision, Strategy Horizons |
Recommended Texts |
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Reading lists are managed at readinglists.liverpool.ac.uk. Click here to access the reading lists for this module. |