ULMS Electronic Module Catalogue
The information contained in this module specification was correct at the time of publication but may be subject to change, either during the session because of unforeseen circumstances, or following review of the module at the end of the session. Queries about the module should be directed to the member of staff with responsibility for the module.
Title ENTREPRENEURIAL DECISION MAKING
Code ULMS713
Coordinator Dr M Plesa
Strategy, IB and Entrepreneurship
Magdalena.Plesa@liverpool.ac.uk
Year CATS Level Semester CATS Value
Session 2024-25 Level 7 FHEQ Second Semester 15

Pre-requisites before taking this module (other modules and/or general educational/academic requirements):
 

Modules for which this module is a pre-requisite:
 

Programme(s) (including Year of Study) to which this module is available on a required basis:
 

Programme(s) (including Year of Study) to which this module is available on an optional basis:
 

Teaching Schedule
  Lectures Seminars Tutorials Lab Practicals Fieldwork Placement Other TOTAL
Study Hours 10

 10

       5

 25
Timetable (if known)              
Private Study 125
TOTAL HOURS 150

Assessment
EXAM Duration Timing
(Semester)		 % of
final
mark		 Resit/resubmission
opportunity		 Penalty for late
submission		 Notes
             
CONTINUOUS Duration Timing
(Semester)		 % of
final
mark		 Resit/resubmission
opportunity		 Penalty for late
submission		 Notes
Individual assignment There is a resit opportunity. Standard UoL penalty applies for late submission. This is an anonymous assessment.  0    70       
Group presentation. There is a resit opportunity. Standard UoL penalty applies for late submission. This is not an anonymous assessment.  15    30       

Aims

This module aims to provide students with an understanding of the cognitive and affective factors influencing decision-making and how cognition can be harnessed to stimulate creativity and innovation. In addition the module aims to provide students with an understanding of the factors influencing business risk and how risks can be managed and controlled. The module draws from the management literature to explore the variety of factors which influence entrepreneurial decision making throughout the lifecycle of the business, specifically focusing on: business start-up; creativity and innovation; and risk management.

Learning Outcomes

(LO1) Students will be able to apply thinking techniques to effectively solve problems and innovate.

(LO2) Students will be able to conduct risk assessment.

(LO3) Students will be able to compile a business plan.

(LO4) Students will be able to critically evaluate a business plan.

(LO5) Students will be able to conduct effective group discussions.

(LO6) Students will be able to apply the techniques of the module to managing decision-making.

(S1) Written communication skills.
Developed by working on assignment.

(S2) Problem solving skills.
Developed through practical exercises, case studies.

(S3) Ethical awareness.
Developed mainly in lectures.

(S4) Commercial awareness.
Developed in lectures and private study.

(S5) Research skills.
Developed in lectures and private study.

(S6) Team working skills.
Developed in case studies and role play.

(S7) Presentation skills.
Developed through results of case study analysis.

(S8) Lifelong learning.
Developed in lectures and classroom based work.

(S9) Adaptability
Developed through practical exercises and group presentation.

Teaching and Learning Strategies

2 hour lecture x 5 weeks
2 hour seminar x 5 weeks
1 hour asynchronous learning x 5 weeks
125 hours self-directed learning

Syllabus
 

Day 1: Introduction to the module. Personality factors, creativity and innovation;

Day 2: Problem solving and the psychology of risk;

Day 3: Compiling and evaluating the business plan;

Day 4: Group decision making, managing high performance teams, putting it all together and pitching;

Day 5: Group presentations, course summary and final reflections.

Recommended Texts
Reading lists are managed at readinglists.liverpool.ac.uk. Click here to access the reading lists for this module.