ULMS Electronic Module Catalogue |
The information contained in this module specification was correct at the time of publication but may be subject to change, either during the session because of unforeseen circumstances, or following review of the module at the end of the session. Queries about the module should be directed to the member of staff with responsibility for the module. |
Title | GLOBAL STRATEGIC MANAGEMENT | ||
Code | MKIB351 | ||
Coordinator |
Dr D Christopoulou Strategy, IB and Entrepreneurship D.Christopoulou@liverpool.ac.uk |
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Year | CATS Level | Semester | CATS Value |
Session 2021-22 | Level 6 FHEQ | First Semester | 15 |
Pre-requisites before taking this module (other modules and/or general educational/academic requirements): |
Modules for which this module is a pre-requisite: |
Programme(s) (including Year of Study) to which this module is available on a required basis: |
Programme(s) (including Year of Study) to which this module is available on an optional basis: |
Teaching Schedule |
Lectures | Seminars | Tutorials | Lab Practicals | Fieldwork Placement | Other | TOTAL | |
Study Hours |
12 |
6 |
6 12 |
36 | |||
Timetable (if known) |
60 mins X 1 totaling 12
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60 mins X 1 totaling 6
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60 mins X 1 totaling 6
120 mins X 1 totaling 24 |
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Private Study | 114 | ||||||
TOTAL HOURS | 150 |
Assessment |
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EXAM | Duration | Timing (Semester) |
% of final mark |
Resit/resubmission opportunity |
Penalty for late submission |
Notes |
CONTINUOUS | Duration | Timing (Semester) |
% of final mark |
Resit/resubmission opportunity |
Penalty for late submission |
Notes |
Assessment 1: Individual coursework Assessment Type: Coursework Size: 3000 words Weighting: 100% Reassessment Opportunity: Yes Penalty for Late Submission: Standard UoL penalty applies | -3000 words | 100 |
Aims |
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To provide conceptual frameworks within which to formulate and analyse global strategy; To provide practical experience of formulating strategy; To analyse theory and evidence regarding the configuration and governance of international operations; To analyse conceptual frameworks within which to frame ethical conduct in international business. |
Learning Outcomes |
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(LO1) Students will be able to explain resource-based and institutional approaches to international strategy |
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(LO2) Students will be able to explain generic forms of growth and diversification |
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(LO3) Students will be able to explain the principal forms of internal organisation and governance of multinational enterprises |
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(LO4) Students will be able to explain the main forms of international entry and growth and when each is likely to be the preferred approach |
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(LO5) Students will be able to explain how the nature of global production, logistics and distribution have changed and why and how firms can evaluate their preferred configuration |
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(LO6) Students will be able to explain how competition evolves in international business and how multinational enterprises can maintain and upgrade their competitive strengths |
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(LO7) Students will be able to explain the nature and form of strategic alliances and when these will be preferred to international mergers and acquisitions |
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(LO8) Students will be able to explain the key ethical issues facing international businesses and apply appropriate frameworks for framing ethical behaviour. |
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(S1) Adaptability |
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(S2) Problem-solving skills |
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(S3) Numeracy |
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(S4) Commercial awareness |
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(S5) Teamwork |
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(S6) Organisational skills |
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(S7) Communication skills |
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(S8) IT skills |
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(S9) International awareness |
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(S10) Lifelong learning skills |
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(S11) Ethical awareness |
Teaching and Learning Strategies |
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Teaching Method: Online Asynchronous Learning Materials Teaching Method: Seminar Non-modular Requirements Skills/Other Attributes Mapping Skills / attributes: Lifelong learning skills Skills / attributes: International awareness Skills / attributes: IT skills Skills / attributes: Communication skills Skills / attributes: Organisational skills Skills / attributes: Teamwork Skills / attributes: Commercial awareness Skills / attributes: Numeracy Skills / attributes: Problem-solving skills Skills / attributes: Adaptability |
Syllabus |
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The concept of the MNE, differences between global and local markets The industry-based view of the MNE: The macro environment & Pestel model and Porter's five forces The resource-based view of the MNE: RBV, VRIO, dynamic capabilities and the value chain and SWOT analysis The strategic view of the MNE: Institutional view and Strategic view MNE strategies in the global environment : Liability of foreignness and entry modes; The local/global dilemma and 6 ways of entering a market Working for an MNE The boundaries of the MNE: MNE organizational structures; Knowledge management & innovation; Strategic alliances; M&A and restructuring The boundaries of the MNE II: managing activities on firm boundaries: The MNE and its stakeholders: CSR & stakeholder theory and Global HR |
Recommended Texts |
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Reading lists are managed at readinglists.liverpool.ac.uk. Click here to access the reading lists for this module. |